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MTL - Doomsday Bosses Win the Entertainment Industry-Chapter 1077 marketing genius
As if hearing the voices of Qin Jue and many media, the pink and tender "Daylight Rain" on the screen began to burst out of flame effects from the point on the beginning of the "Zhi", as if someone burned it with a cigarette end . sick
Within two seconds, "Rain of the Day" was burnt into charred black, with cracks all over the surface.
Li Hongchuan's voice sounded in the dark:
"We people can't live without something in our hearts."
A man with furrowed brows and sunken cheeks appeared on the outdoor slope, silently staring at the coffee shop.
Even after seeing this scene, many people in the audience secretly marveled: the Qin Jue in the movie and the Qin Jue sitting on the stage now really don't look like the same person.
Li Hongchuan's words were edited into a narration to comment on the gloomy Qin Jue in the trailer:
"—Do you know what people do when they can't survive?"
[Mo Sen, a bottom-class man who is desperate for life]
buzz-bum-
The mobile phone on the table vibrated continuously, and the tone of the screen turned dark.
Standing in front of the kitchen stove, Qin Jue, who didn't know what he was doing, tilted his head and clamped the phone:
"When I was in high school, there was a guy named Tian Gang in my class."
The dull and sweet voice added a bit of weirdness for no reason.
"I want to kill him now."
As soon as the voice fell, huge white characters covered the entire dark scene.
【The surreal movie that exposes [that question]】
The word "that question" is actually an eye-catching pink, but it's not as cute as before. Instead, it looks like dusty paint, sticky and disgusting.
The rhythm suddenly accelerated, one thin leg kicked towards the anti-theft door, Wang Ming pursed her lips and hurried away, a light brown-haired figure pushed forward vigorously, a middle-aged man's muffled sound, Li Hongchuan, who was pounding the elevator button hard, couldn't see clearly In fact, only a pile of white plastic bags with dark red soft objects can be seen inside.
"I encountered a lot of strange things." The voice was thin and awkward, it was Wang Ming who spoke.
"I won't let you go no matter what you say." Zhen Chuchu with thick bangs pleaded in the car.
Qin Jue was walking on the road. sick
The BGM, which has always had no sense of presence, changed from weak to crescendo in a short period of time, and there were four loud bangs of "dong dong dong dong".
【Extremely Cruel】【No Difference】【Consecutive】【Murder Case】
The four words covered the screen, and the word "homicide" was conspicuously popular, but it was still greasy.
Qin Jue raised his head with a cigarette between his fingers.
"Whether it's me or you, it's all over."
Game halls on the side of the street, roaring police cars, burning newspapers lit up in dark houses, Gao Mulong with bloated clothes and staggering feet.
【Beyond imagination】【Cruel】【Vicious】【Murderer】
A light brown hair lowered his head and pulled the lunch box.
A jarhead raised his eyes with lingering fear.
A white collar in a windbreaker was pushed against the wall.
A strapless woman was lying face down.
"Mawson..."
He Chang's cautious voice sounded.
"What's wrong with him?"
Boom!
There was a heavy sound effect, and He Chang was running in embarrassment on the phone at night, Wang Ming moved back tremblingly, Qin Jueju raised his gun condescendingly, Gao Mulong fell to his knees with a "plop".
"That guy, Mo Sen, he is completely hopeless!"
【Daily life and madness intertwined】
"...Simply, it doesn't look like the eyes that a living person can have."
He Chang's hoarse voice and Qin Jue's eyes moving in the dark.
The gloomy and tense music advances along with the flashing pictures, pushing to a silent climax. sick
Pause for two seconds.
He Chang, who was sweating profusely, blocked Wang Ming with messy hair, and stretched out his right hand:
"Wait, stop! Stop, Mo Sen."
Qin Jue did not move his sword.
"If I kill you, I will stop."
boom! Crash!
The glass shattered, Wang Ming screamed, He Chang fought with Qin Jue while holding back his flushed face, the door of the private car was slammed shut, Qin Jue knocked down with a stick covered in blood. sick
Four large characters flew out of thin air.
【Daytime Rain】
After a while, the screen switched to the information of the main creative team, and two seconds later, a line of words was in the middle, still a combination of white and pink.
【10.7】【Release】
…
The lights in the venue were turned on again, and the audience applauded.
Qin Jue re-examined this version of the trailer, and had to admit that it was produced very well. sick
To put it simply, one minute it was suspected of fraud, and the next minute it was really reversed.
After watching the movie "Rain of the Day" and then looking back at the trailer, you can realize that it echoes the operation of the title and BGM in the middle of the movie, which is an ingenuity.
From the audience's point of view, the front and back content are so clearly separated, as if two unrelated works were forcibly spliced together, but in the end they showed Mo Sen and Tian Gang confronting each other, which inevitably makes people curious. How do people living in different worlds get involved together?" Unknowingly, my appetite was whetted.
And the core theme "school violence" that runs through the whole film is covered in four words "that problem", which can be said to be watertight.
Looking at the entire trailer, the only problem may be that Mo Sen was created too emotionally, without revealing the fact that he is a lowB.
"Cruel", "vicious", "murderer" and so on... Although there is nothing wrong with the description, such adjectives are equivalent to "handsome", "cool", and "vigorous" in some people's minds. Mawson is a charismatic villain who is misguided.
This is really a fraud. sick
Qin Jue sighed secretly.
From the eyes of the media reporters in the audience, it can be seen that some of them have the same idea as Qin Jue at this time. Among them, those who have read the spoiler, have a good personal relationship with Tang Ting, and know that he is in charge of the trailer People are even more gloomy:
I thought it was a scam after watching the first half, but I didn't expect a bigger scam to come, you boy!
Tang Ting, who was silently "condemned" by many eyes, remained calm and did not change his face.
What scam, where did you cheat?
Just tell me if it’s in the movie!
Upright and confident.jpg
What Qin never knew was that in addition to the two-minute final trailer of UU Reading www.uukanshu.com "Day Rain", there are two other versions, one is one and a half minutes, and the other is 30 seconds. In the movie, the duration of Mo Sen's scenes is almost 1:5 compared with Tian Gang and the others, which can be said to have brought Tian Gang's "superficial protagonist" to the extreme.
Tang Ting dared to play this trick, and there is also a basis behind it, because everyone knows that "Rain in the Day" won the "Golden Lion Award". Under such a cognitive premise, the so-called "surreal romantic comedy" will make many People automatically and consciously start brain supplementing—
[How can this kind of content win an award? There must be something deep in it! 】
[Reversal, there is definitely a reversal]
[Unreasonable, where is Qin Jueren? The real protagonist didn’t make much appearance, there must be a conspiracy]
[It’s bad, the role of the film king is hidden so deeply, the old man pinches his finger and there must be a fraud in it]
[I was not very interested at first, but suddenly I became curious...]
[Hiss, why don't you go to the cinema to see it yourself? 】
After thinking about it, I paid for a movie ticket.
Do you understand what it means to control people's hearts? (Tactical back)
I am a brain-filling monster myself, so Tang Ting, who is well versed in audience psychology, thought, I am really a marketing genius!
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