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MTL - You Don’t Understand The Pain Of Being Popular-Chapter 151 The first and fifth day of the explosion
◎The system task is about to be completed◎
With the explosion of "Jiuzhou Mountains and Seas", Hudi Entertainment has risen again with a strong posture, and its market value has grown steadily.
After the dividend funds arrive in the account, they can start the next wave of development plans.
However, for the Lu Group, the funding situation in recent days has undoubtedly entered a cold winter.
"The box office of "Jiuzhou Mountains and Seas" exceeded 5.5 billion, but the films we invested in were losing money one after another..." Lu Yanchen looked at the data on the report, took a deep breath, and his face was quite ugly.
Not long ago, he firmly believed that Yao Bianliang's new movie would hit the street.
However, it hasn't been long before the film's box office has been rising steadily.
On the contrary, the movie "Deep Sea Abyss" they were optimistic about was completely defeated by Yao Bianliang's movie. The screening rate dropped again and again, and even the box office was completely crushed.
"How are you doing what I told you to do?" Lu Yanchen turned to ask the assistant.
The assistant nodded: "Yes, Young Master Lu, everything has been arranged. The marketing account and the navy will make complaints about Yao Bianliang."
Lu's group's funds have shrunk, and Lu Yanchen can no longer spend as much money as before. Even buying a navy is cautious, not daring to spend too much.
Therefore, compared with the overwhelming offensive before, this marketing account article looks particularly shabby.
Thinking of this, Lu Yanchen felt even more aggrieved.
As the heir of the Lu Group, has he ever been in such a down and out time?
This time, even if Yao Bianliang couldn't be cooled down, at least he would create a lot of trouble for her.
They are having a hard time, so don't think about it either!
The assistant handed over a document with dense text on it, all of which were written by marketing and public relations personnel.
["Jiuzhou Mountains and Seas" has beautiful special effects, just grab a passer-by as the leading role and it will become popular! 】
[Yao Bian Liang Jiangnan is exhausted? The popularity of new movies depends entirely on special effects, and it is no longer possible to make movies with depth. 】
[Disappointed, from "Sigh of Floating Life" to "Jiuzhou Mountains and Seas", the depth of Yao Bianliang's films has continued to decline. 】
…
There are all kinds of copywriting, but there is only one central idea, that is, criticizing Yao Bianliang's films for lack of depth.
You know, when Yao Bianliang first entered the circle, he shot a lot of in-depth and connotative film and television works. Because of this, her image is also deeply bound to this impression.
And the movie "Jiuzhou Mountains and Seas" is obviously popular because of special effects, the plot is mediocre, and the role of the heroine has no depth, and it doesn't need good acting skills at all.
It is not unreasonable to criticize her from this perspective.
As for Yao Bianliang taking the risk of losing money to play the heroine for free, and investing huge sums of money to make this movie with excellent special effects come out—it was completely ignored.
Lu's marketing team has already mastered the skill of avoiding the important and neglecting the important.
"However, Young Master Lu, the funds in our account are not optimistic. I'm afraid we need to save as much as possible..." the assistant tactfully said, "Film investment has been losing money one after another, and other projects are also in danger. It is really not appropriate to spend too much."
When it came to this, the assistant couldn't help complaining secretly.
This Lu Shaobei is not good at other things, but he is very good at holding grudges. Even at this point, he still didn't forget to make things difficult for Yao Bianliang.
Fortunately, Lu Yanchen's actions are also very measured, and the cost of the navy is within the range that the Lu family can afford.
"What do I need your advice on?" Lu Yanchen frowned suddenly, and glanced over coldly.
The assistant silently shut up.
"Enough." On the main seat, Director Lu interrupted their conversation with a headache.
Since two years ago, the Lu Group has started a wave of crazy financing.
In the beginning, they pulled in more than a billion dollars in investment and paid a lot of stakes and seats. Of course, the effect is also obvious, and the economic situation of the group has also been improved.
However, the good times don’t last long, Hudi Entertainment has launched a fierce offensive, and many companies have also continued to rise in recent years. Financing gave them a brief respite, but it could not change the status quo of the group.
Just yesterday, they released their financial statements for the first quarter of the year. The loss of the entire group was as high as 10.371 billion yuan, and the stock price continued to show a downward trend.
Lu's had to start rapid layoffs.
The wages of overseas employees are very high, so they naturally become the priority targets for layoffs. At the same time, the group's monthly expenses have been reduced by about 80%, which can be said to have maximized the policy of increasing revenue and reducing expenditure.
The assistant saw that Director Lu had spoken, and immediately looked at him: "Director, the funds we currently have are only enough to burn the group for 10 months..."
Even if the layoff policy won the group 5 months, it still cannot restore the decline. The current situation of the Lu Group is to turn the death penalty into a suspended execution.
Sitting on the swivel chair, Director Lu pinched his brows with a headache: "Continue to lay off employees, lay off a batch of domestic employees."
In the past year, almost all overseas employees have been laid off. However, there are still many domestic employees. Judging from the current situation, there is no other choice but to lay off some employees.
In the past year, a small loan under the Lu Group has ceased service, the TV drama broadcasting platform has ceased operation, some apps have also ceased operation, and the app store has been removed...
Without the support of enterprises in the entertainment industry, the Lu Group is like a tiger without its minions, and the industry has shrunk to a terrible level.
"Just laying off staff is useless, it's nothing more than slow death," Lu Yanchen pursed his lips, ""Feng Ji Xianxia" is a good project, and we can increase the weight."
Hearing this, Dong Lu frowned slightly, and turned to look at his son.
Lu Yanchen didn't hesitate at all, and looked directly at him: "We have very little choice."
If the Lu Corporation wants to change the status quo, it must have a project that can support the operation of the entire enterprise.
Now, under the pressure of Yao Bianliang Company, Ansheng Entertainment and Yuehui Entertainment have declared bankruptcy.
There are very few projects that can make money. Among these projects, "Feng Ji Xianxia" is the one with the most outstanding results.
This ancient fairy-tale mobile game has exquisite graphics and good-looking modeling. It is a rare high-quality fairy-tale mobile game. The open world gameplay has won the favor of countless players.
Continuing to spend time on this project, perhaps, is really the last chance for the Lu Corporation.
"Our game company has many projects that are making money," Lu Yanchen continued, "Perhaps it's time to shift the focus."
Lu's Group made its fortune through the film and television industry, so this game company is following the route of IP adaptation.
They have many IPs of popular film and television dramas, and they have received a lot of praise after being adapted into games. "Feng Ji Xianxia" is one of the best projects.
Dong Lu lowered his eyelids and tapped the table with his fingers.
Lu Yanchen is right, this question is indeed worth considering.
…
Kuiqian Entertainment Company.
Mo Youqian was sitting at the desk, and the web page on the computer displayed negative news about Yao Bianliang.
He clicked on the negative comments one by one. If you encounter radical remarks, just click to report.
When doing this, his face was very serious, as if he was reviewing a list worth hundreds of millions. If you don't look at the content of the computer screen, you can't guess that he is actually doing this.
When the assistant opened the door and came in, he happened to see this scene.
assistant:"…"
He is often out of tune with the president because he can't keep up with the president's thinking.
"President, the matter has been found out." He hesitated for a moment, but still took a step forward, "Most of these marketing account articles were arranged by the Lu Corporation."
Mo Youqian paused for a moment when he reported the marketing account.
Lu Group?
Over the past few years, Lu's Group has gradually declined, and he has not paid attention to this opponent for a long time.
Unexpectedly, the situation of their group has become so bad, and they still don't forget to find fault with Yao Bianliang.
Mo Youqian was silent for a long time: "This Lu Group... can really do it."
Hearing Mo Youqian's tone, the assistant couldn't help but silently mourned for Lu Shi for two seconds in his heart.
Ever since "Jiuzhou Mountains and Seas" exploded, Mr. Mo has been in a very bad mood for the past two days, and he urgently needs an outlet to vent.
Lu's came out to make trouble at this time, didn't he just hit the muzzle of the gun?
The group is already on the verge of bankruptcy, and they still haven't recuperated properly, but even made some small moves to provoke their opponents... This is simply asking for death.
"I remember, the Lu family is preparing a game project recently?" Mo Youqian asked.
The assistant nodded: "That's right, the profit of the game company under them is not bad. Among them, the most popular game is called "Feng Ji Xianxia", which is their most profitable project."
Fengji Xianxia, the name sounds like a work of the fantasy genre of Xianxia.
Mo Youqian pondered for a moment, then smiled: "Okay, we are also planning to make a game project recently, it's just a coincidence."
"Jiuzhou Mountains and Seas" exploded, and derivative IP products are also in the development stage. Among them, the most anticipated is the game IP adaptation.
Isn't it just throwing money at games?
The most important thing Mo Youqian lacks now is money.
He didn't believe it anymore, and took out tens of billions to play with the Lu Corporation, whether the Lu Corporation could still stand up to it!
Anyway, he was not afraid of losing money. As for whether the Lu family's financial situation could still withstand the loss, that was out of his consideration.
With a sound of "Ding Dong", the reminder sounded, and Yao Bianliang's news popped up.
Yao Bianliang: "How is it? Did you find out?"
Mo Youqian immediately clicked on the message box: "Well, it was the Lu Group who did it."
This answer was completely expected by Yao Bianliang.
She couldn't help but be speechless: "They are really wicked."
In the original novel, Lu Yanchen's character is always retribution, if anyone offends me, he will pay back a hundredfold.
Now it seems that Lu Yanchen probably already hates her to the bone. If it wasn't because Lu's funds were tight, she would have no doubt that the other party used an overwhelming public opinion offensive to discredit her.
"They won't have a chance in the future," Mo Yougan said, "I will let them go bankrupt by the end of this year at the latest."
Even if Lu's funds can last until next year, he will make Lu's completely cold this year.
And... taking advantage of this opportunity, he might still lose a lot of money.
Thinking of this, Mo Youqian finally felt a little better.
Helping himself lose money, this is the last bit of waste heat that the Lu Group can use before it goes bankrupt.
———
The release time of "Jiuzhou Mountains and Seas" was extended for half a month, and it was not officially released until early March.
Its box office finally stopped at 6.3 billion, and a certain score was as high as 9.5 points. For a long time, this movie has been a topic that the public likes to talk about.
Yao Bianliang was scrolling through the news on the Internet while silently counting the days in his heart.
"System, there are only three days left before the opening of "The Invisible Artist", right?"
"Yes, the host," the system replied, "three days later will be the day of splitting."
Yao Bianliang took a deep breath, and his heart beat slightly faster.
After experiencing failures again and again, this time, her system mission is finally coming to a successful conclusion!
Since the Spring Festival, the eyes of the public have all been focused on "Jiuzhou Mountains and Seas", and no one paid attention to a small movie in the corner.
"The Invisible Entertainer" was released a month ago, and at the moment it was released, the box office and ratings had already been confirmed.
The box office is fixed at 25 million, which is far below the standard required by the system, and it can be regarded as a perfect completion of the system task.
As for ratings...
According to the negative review rate, the score of "The Invisible Artist" should be between 3 and 4 points, which fully meets the requirements of the system.
Now, the reason why the system has not announced the end of the mission is that it is waiting for a certain score to be scored.
"Three days later, I can finally be liberated..."
Yao Bianliang drew a circle on the calendar, and couldn't help but feel a lot of emotion in his heart.
No matter whether Yao Xinxin is chosen as the opponent, or the Lu Group and international directors are chosen as opponents, nothing can stop her from becoming popular.
In the end, the reason why "The Invisible Artist" was able to cool down was because of "Jiuzhou Mountains and Seas" filmed by herself.
The system couldn't help but said: "Host, is this the legendary... The only one who can defeat you is yourself?"
The corner of Yao Bianliang's mouth twitched.
This generalization... From a certain point of view, it seems to be quite correct.
During the tormented waiting, three days passed by in a flash.
That night, Yao Bianliang chose to believe in metaphysics. She bathed and burned incense, prayed devoutly, and forwarded the koi in her circle of friends.
When the pointer pointed to 11 o'clock, she was fully dressed and sat down at the table with a sense of ceremony, waiting for the final result.
It's just that Yao Bianliang received other news before a certain section scored——
"Jiuzhou Mountains and Seas" was nominated for the Oscar Gold Award.