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MTL - Wall Street Legend-Chapter 426 The birth of the iPhone
Chapter 426 The Birth of the iPhone
There were a lot of things I wanted to ask in my heart, but at the moment the press conference started, Jobs was already thanking the guests at the scene, the reporter of the Los Angeles Times had to leave first, because Ye Dongqing's attention was no longer on her.
The more mysterious it is, the easier it is to be chased by reporters. With the few items you just asked, you can almost piece together a small interview article. From the reporter's point of view, even if the products at the press conference are not good, this trip is not worth it. Bai Lai, it is not an easy task to interview a super rich man whose net worth is at the top of the rich list.
It was easier to find Ye Dongqing before, but as he became richer and richer, he acted more low-key.
Over the past few years, Apple’s press conferences have attracted more and more attention. Almost every large-scale press conference will produce a few decent products, which are worth looking forward to. Needless to say, the popularity of Macbook and iMac all-in-one machines has long been rated as The two most usable and beautiful products on the market, the iPod music player was gradually replaced by the iTouch, successfully setting off a wave of upsurge.
According to the gossip, the product that will be released today will be another new model of Apple. Before the official release, Apple's stock price has risen slightly.
Too many tradable shares on the market were acquired by Danshui Investment Group, which caused a liquidity crisis and indirectly pushed up the stock price. Fortunately, there has been news that additional shares will be issued for financing. more than others.
Last year, Ye Dongqing, as a major shareholder, sent an explanation letter to all shareholders on behalf of Apple's management, introducing the use of R&D funds.
In that letter, he boasted about a new product being developed by Apple to the sky, directly saying that it was a new product that "can change the world and make Apple a world-class manufacturing company". For today's press conference, the shareholders Full of expectations, good or bad, linked to their interests.
After recovering from the disease, Mr. Steve Jobs continues to serve as the CEO of Apple. The doctor said that he has recovered, but no one knows whether he will relapse again.
Having held so many press conferences, big and small, Jobs already had experience, and he didn’t bring out good things from the very beginning. He first introduced the development of the App-Store and the subsequent updates and changes, and then he talked about The current situation of iTunes music player and related businesses.
Apple sells hardware and is very famous. In fact, it also has a lot of software business, but most of them are for their own use. They are used on the closed Mac-OS and iOS systems. Since new products have been launched one after another, the sales volume is not bad. Yes, it can barely be called a small bright spot.
I don’t know who has sharp eyes, and I can vaguely see something from the outline of Jobs’s trousers pocket, so I passed it on to everyone, and soon everyone knew about it.
Then there was a strange scene.
Jobs stood on the stage and spoke seriously, while a group of reporters set up long guns and short cannons, focusing on his crotch, trying to take pictures of his trouser pockets and analyze something from them.
Compared with traditional mobile phones, it seems larger and thinner, and the shape is not the same as the iTouch, because Jobs is wearing jeans, so it can be seen vaguely.
The real good stuff has not been brought out, and the press conference has started for more than 40 minutes, and they are still listening to these things that they are not interested in, let alone the reporters, even Ye Dongqing secretly dozed off, if there were not so many people at the scene , he really wanted to remind Jobs to hurry up and officially start. He had no appetite in the morning, and now his stomach is rumbling with hunger.
finally.
As Jobs pressed the remote control, a picture was changed behind him again, with a line of words written on it, and a front view of the fuselage. The details were not blurred, and only the outline could be seen.
It reads: The future belongs to the iPhone smartphone.
Jobs walked back and forth, and said in his mouth: "When I first met Leo, he had acquired many shares of Apple and became a major shareholder of Apple. During a chat, he told me that Nokia's mobile phones were terrible. , the Symbian operating system is simply unusable, Nokia is still a bit aggressive, and Motorola is just like in the 1970s, just manufacturing products with calling functions.
He also suggested that I create a brand-new mobile phone based on Apple's operating system, which is not only limited to calls, but also a real mobile micro-smart product. Thanks to him for his creativity, and thanks to all the R&D staff for their efforts , iTouch is just an attempt. Now, we have the next-generation mobile phone, which is named as the first product of the iPhone series. The research and development cycle is about three years, costing nearly 1.2 billion US dollars, and a total of more than 1,100 people participated in the research and development project middle. "
In the audience, Ye Dongqing was just laughing after listening to it. Anyway, because of short selling, he has already made enemies with those two companies, so it doesn’t matter if he steps on it now. With the launch of the iPhone, he and those two companies are destined to become competitors.
The reporters became nervous and pointed their cameras at the screen. Someone reported the press conference in real time on Ye Dongqing's news website through the computer. The shareholders were also very nervous and were ready to increase their holdings or sell their stocks. , for fear of missing opportunities to make money, or losing money because the product is not good enough.
I saw Jobs put his hand in his pocket, and took out a small black machine with a rather large screen, which lit up after pressing the side button.
Ye Dongqing sat in the front row, and almost everyone sitting in the front row like him could see it. The white screen displayed the Apple logo, with time, etc., and the familiar sliding unlock function was also available, in a long strip shape with arrows .
In an instant, a field of flash lights lit up, scrambling to take pictures of the small things in Jobs' hands.
In order to let people have a more intuitive understanding, Jobs continued to press the remote control, and the next picture of the mobile phone was displayed on the screen behind him. It was an animated image rotating 360 degrees, with a size mark.
Jobs continued: "It is equipped with a built-in camera with up to 2 million pixels, and uses a 3.5-inch full touch screen jointly developed by Apple, Sony, and Sharp of Japan, with a resolution of 320X480, so that the image performance is so impressive. Clear."
While speaking, the pictures behind him kept changing, and he took a photo on the spot, connected it to a projector and showed it to people.
Real-time display of the picture on the mobile phone screen, starting from the home page, the eyes of the crowd widened, especially when they saw that they connected to the 3G mobile network without a wireless network and successfully opened Facebook, the scene was in an uproar...
(end of this chapter)