MTL - The Era of Hard Work-Chapter 793 eye-popping

   Chapter 793 Shocking Eyeballs

   "Shaolin, Shaolin, how many amazing stories have you spread—"

When they came to the office floor of Lu's Dining Chair Building, which belongs to Shaolin Temple Catering Management Co., Ltd., the first thing applicants heard was this once-popular song. For those born in the 1970s and 1980s, that "Shaolin Temple" is an indelible memory.

   Lu's Catering is hiring, and the newly established Shaolin Temple Catering Management Company is also hiring.

  From chefs to store managers to basic waiters, etc., a large number of people are required.

  There is no need to worry about warehousing and distribution. Like other brands under Lu's Catering, these businesses are all outsourced to Gasgoo Logistics Group.

  The restructured Gasgoo Logistics Group has gradually spread its business tentacles across the country. In terms of outsourcing services, it has inherited the mature mechanism of Lu's Catering, which can effectively reduce a series of difficulties faced by the company's start-up.

   But it is not easy for a brand to become bigger.

   Like Taifengyuan Yellow Braised Chicken, it just entered the southern market this year.

  Fu Zhaoxia ignored today's preliminary interview and called Xu Qin, the director of the company's public affairs department, to come to the top floor of the Lu's Restaurant Building together.

   "How's the recruitment going?" Lu Dong asked while sitting on an office chair.

Fu Zhaoxia and Xu Qin sat opposite him, the former said: "The recruitment for fresh graduates is not very ideal. I heard that most college students have great concerns about working in front-line stores, but in management positions, except for very few There are outstanding fresh graduates, other people cannot immediately put into work, need training, need to accumulate experience, unless you encounter extremely outstanding individuals, it is better to use people who have work management."

Lv Dong agrees: "It takes time to grow, and you have to grasp these details, but there is one that needs to be strictly implemented. Small payment, new college students, regardless of ability and experience, must go to the front-line store to work for a period of time. We are a chain restaurant. , the restaurant is the core, and I don’t have enough understanding of the front-line business, so I don’t need to say anything else.”

   Not only the newly established Shaolin Temple Catering Management Company, but also other brands of Lu's Catering.

   "I will strictly enforce it." Fu Zhaoxia said another thing: "Is Shaolin Temple Zhai Restaurant considering finding an image spokesperson?"

  The other catering brands under Lu's Catering have image spokespersons, Zhao Laogen and Lu's Hot Pot, Liu Xiang and Lu's Mala Tang, Jay Chou and Burger King, Liu Yiwei and Taifengyuan Yellow Braised Chicken.

  Actual statistics show that these spokespersons have increased the attention of major brands to a certain extent and boosted profit data.

   Lu Dong asked, "Have you considered a candidate?"

  Fu Zhaoxia glanced at Xu Qin and said, "I have discussed with Director Xu, and we have drawn up a few potential candidates who are compatible with the brand of Shaolin Temple."

  Xu Qin immediately put the document in his hand on the desk.

  Lu Dong brought it over and browsed it roughly.

Xu Qin understood Lu Dong's habits and said in detail: "The first candidate is Jet Li, Shaolin Temple is really well-known in modern times, it is precisely because of the movie "Shaolin Temple" that Jet Li is the absolute protagonist, and later appeared in several Shaolin-themed films. The film has a huge impact.”

   After talking about the advantages, she went on to talk about the disadvantages: "Jet Li is currently mainly developing in Hollywood, playing the banner of international superstars and Hollywood action stars. The remuneration is close to tens of millions of dollars. The endorsement fee must be extremely high, and it is calculated in US dollars."

  Lu Dong nodded slightly. If the same big star only develops in China, the remuneration is naturally calculated in RMB, but if it is converted into US dollars, the exchange rate in the middle represents a difference of several times.

Seeing that Lu Dong didn't say anything, Xu Qin continued: "The second candidate is Wu Jing, who has acted in "The Master of Tai Chi" and the TV series "Shaolin Temple", and has a certain popularity in China, and his personal image is also relatively good. Very high."

   is the same as just now: "After Wu Jing became popular for a short time, he has been relatively quiet in the past two years. He belongs to the type of semi-red and not purple. Judging from the current situation, his personal development may not change for a very long time."

   "I don't think about him anymore." Lu Dong directly rejected it: "We need someone who can drive publicity."

   If more than ten years later, Wu Jing might be a very good candidate. In the current situation, it is better to go to Shi Xiaolong to sign Wu Jing.

   "Youth Bao Qingtian" gave Shi Xiaolong a brief glimpse of his acting career.

  Xu Qin went on to talk about the following candidates. As before, she was looking for potential spokesperson candidates, not just one, but prepared a list from which to choose.

  Strictly speaking, endorsement is a two-way choice. Maybe you like others, but others may not like you.

  For example, when Jack Chen came to participate in the opening ceremony of the Qingzhao Cultural Tourism Festival last time, he had a chat with Lu Dong alone, and expressed his intention to cooperate with Lu's Catering. As long as the remuneration is in place, the spokesperson or anything is not a problem.

   But Lv Dong politely refused on the grounds that all the brands under the company had long-term spokespersons.

   For Chen Jack, Liu Tianwang, and Lu Dong are full of doubts, this is not a prejudice, but the illustrious record of Chen Jack and Liu Tianwang is too scary, and the lessons of blood and tears from countless brands are there.

   Even someone like Lu Dong who doesn't believe in evil will still have lingering fears when he sees it.

Xu Qin also talked about Shi Xiaolong, who was born in Shaolin Temple, and finally said: "There is another candidate, to be precise, a collective candidate, the Shaolin Temple's warrior monk group, their advantage is that their overall reputation is very loud, and they are even myths in the society. As for all kinds of rumors.”

She thought for a moment: "The disadvantage is that the individual is not well-known. If any one of them is taken out alone, without the aura of the monk group, few people may know it. Moreover, the monk group is in a sense myth, once the myth A collapse could trigger a series of negative impacts.”

   Lu Dong smiled: "Don't worry about this, the Shaolin Temple is more concerned than us, the abbot won't let the monks compete publicly with others."

  Even in the era of social networking, the Shaolin Temple monks would at most fight with people, and would not compete publicly with people.

   If nothing else, the Shaolin Temple and the abbot will strictly forbid it.

   Therefore, those who openly compete with others under the banner of Shaolin monks are all fake Shaolin monks.

  Reputation is very important, as long as I don't fight with others, I will not lose!

  Xu Qin and Fu Zhaoxia both had contact with the Shaolin Temple. After thinking about it carefully, they found that this is indeed the case.

   Lu Dong returned the information to Xu Qin and said, "Let's get in touch with Jet Li first. It can be considered within 5 million per year. If it exceeds this number, we will find other candidates."

  No need for Lu Dong to say more, Fu Zhaoxia also knows that 5 million is RMB.

  Xu Qin nodded and quickly calculated that 5 million RMB is unlikely to get Jet Li, Wu Jing was rejected by President Lv, and Shi Xiaolong was normal. It is estimated that he will finally have to talk to Shaolin Temple about the monks.

Fu Zhaoxia and Xu Qin went out of Lv Dong's office and exchanged their opinions. When the former negotiated with the Shaolin Temple, they discussed the matter of the monks' group advertising for the Shaolin Temple Restaurant, but today the Shaolin Temple is not so much a It is a temple, not to mention a commercial company, the monk group is an extremely important industry under its umbrella, even if the companies cooperate with both sides, it is impossible to give it free use.

  If you want to invite the Shaolin Temple monks, you have to pay real gold and platinum.

  If other candidates are not suitable, you will have to go to Shaolin Temple again.

   Fu Zhaoxia had a headache when she thought of dealing with the CEO of Shaolin Temple. That master is really a very powerful businessman.

   In the office, Lu Dong received a call from Li Wenyue, and after a few meetings, Li Wenyue and Lu Tao arrived.

  Lu Dong asked Zheng Youmei, a short and chubby assistant, to pour tea and water for the two of them, and asked, "Why do you two come here when you are free?"

  Lü Tao said with a smile, "Brother Wenyue and I just went to the city for a meeting. On the way, we saw the advertisement of the Shaolin Temple Restaurant. Brother Wenyue suddenly had an idea. He happened to stop by this way and came here."

   Hearing this, Lu Dong couldn't help but look at Li Wenyue curiously: "What inspiration did you burst out?"

   Li Wenyue smiled and pushed down his glasses: "It's not an inspiration, just seeing the Shaolin Temple and the abbot of the Shaolin Temple, suddenly remembered the martial arts novels we read before."

   Lu Dong smiled: "We have to get Wei Guo and Sanhei for this, they know a lot."

   "It's not about novels." Li Wenyue said in detail: "Dongzi, that's what I thought about it. If we just put on performances on the big stage of Lujia Village, will it be monotonous over time?"

Lu Dong replied: "I have contacted Lu Opera Troupe and some provincial and municipal literary and art groups through Noon Sunshine. After negotiating, I can come to our village to perform. One set and three sets have contacted heart to heart and strived for There will be one in the second half of the year, anyway, we can’t stop the promotion and activities.”

  Li Wenyue nodded: "The application for the scenic spot rating has also been marked. The 3A problem is not a big problem, and the 4A is only a matter of time."

   Lu Dong returned to Li Wenyue's topic: "Tell me what you think."

   "I think so, since the Shaolin Temple exists, it is said that the seventy-two stunts are inherited in an orderly manner, do other sects also exist?"

Li Wenyue didn't know much about this area, but only had a preliminary idea. He happened to be walking from the innovation port of the Provincial University, and he came over and said to Lu Dong, "It's like Emei, Wudang, Shaolin, Kongtong. , Kunlun, these sects, people in our country, it is estimated that from the age of 10 to 50 or 60 years old, there is a long list of them. Do these sects exist in reality? If so, do they have inheritance? Doorman exists?"

   Lu Dong gradually understood the meaning of Li Wenyue's words, this is a big propaganda event, which shocked the eyes!

  The influence of martial arts culture in China is not generally great. Even in the new millennium, people who are obsessed with martial arts culture or are extremely interested in martial arts culture still exist on a large scale.

Li Wenyue looked at Lu Dong and said, "If these sects exist and have their own leaders, can we prepare for a martial arts conference? Inviting the leaders of the various sects to come here will surely attract a large number of tourists and media. Great publicity.”

   (end of this chapter)