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After the Divorce, I Could Hear the Voice of the Future-Chapter 57: Sent, but Not Fully Sent
"If you're interested, I can take you to the company in a few days, to see how a professional studio builds internet celebrities."
Lu Liang remembered the company Meng Changkun had invested in, which was an MCN agency, a kind of internet celebrity economic operation studio.
Simply put, it's like a middle station, one end connecting to internet celebrities and the other to platforms, ensuring the continuous output of content, ultimately realizing the monetization of traffic.
"You don't need to go that professional, I'm just playing around."
Li Manli was surprised, she mainly became a blogger out of boredom, and when she realized it could make money, she got even more enthusiastic.
She hadn't thought much about it, nor planned for the future.
"Up to you. If you want to earn more, I'll invest and help you set up a studio."
"Then you can focus on looking pretty, someone else will handle content design, video shooting, and post-editing."
Lu Liang talked about the benefits of setting up the studio, after all, he had over eighty million, and he was worried about where to spend it.
Buying houses or gold was the most reluctant investment channel; he needed to find a better place for his funds.
Li Manli's head was almost smoking, she held her head and moaned, "Whatever you decide is fine by me."
"Alright, I'll research it a bit first."
Lu Liang also remembered that Li Manli was nineteen this year and probably still in high school the year before.
After dinner, the two went to the mall, and helped Lu Liang buy some clothes and shoes.
"If you say you'll take care of me, you need to see it through."
Li Manli was very emphatic because she felt Lu Liang had no requirements for clothing, anything wearable was fine.
Despite being very rich, he only rotated through a few sets of clothes, as if he wouldn't buy new ones unless the old ones were worn out.
So, the Cute God waved a big hand and bought him seven or eight sets of clothes and three pairs of shoes, completely emptying her own little treasury.
On the way back, Li Manli kept muttering, "I need to go live stream and make some money, I can't accompany you tonight."
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Lu Liang glanced at her and patted the back of her head, "Stop pretending, just say what you want."
"That... my period came."
Li Manli squirmed, very embarrassed.
Lu Liang had given her a big gift, and she should have reciprocated, but the timing was off.
"I thought it was something serious, there's nothing to be embarrassed about, I like you for who you are."
Lu Liang suddenly became affectionate and also relieved, as he had filled his stomach outside today and was not hungry at all.
"Liang, why are you so good to me."
Li Manli choked up, overwhelmed with emotions, and fiercely gave him a kiss, leaving a mark on Lu Liang's neck.
At night, Li Manli started a live stream in the living room, discussing the difficulties of obtaining a driver's license, and inadvertently showing the Porsche car keys, which made the audience exclaim: Rich lady indeed
Lu Liang was in the study, learning about the operations of MCN agencies, and as he delved deeper, he found great potential.
The profit model of internet celebrities is to fulfill people's childhood dreams, one dime from every person in the country could make one a billionaire.
Different from stars who are revered by fans, internet celebrities do not mind stepping down to earn that dime.
Lu Liang pulled up Li Manli's account data, just one platform had 160,000 followers, 120 captains, 11 admirals.
Her video content was about cooking, apart from being beautiful and coming from a rich family, and liking to cosplay, there seemed to be no other highlight.
Yet, she still attracted so many male fans. If a studio were set up and operated appropriately, it could probably become one of the mainstays of Bilibili.
In a blink, the clock struck twelve at midnight.
Lu Liang was stunned, his face showing surprise: "Did ofo send this?"
[September 28, Mobike, Series A funding at a valuation of 18 million US dollars]
Lu Liang felt hurt, not because he had lost millions investing in ofo and felt the pinch, but because this investment decision was made by himself without relying on anything else.
"But it seems my judgment wasn't wrong."
Lu Liang walked to the balcony, lit a cigarette, and looked at the river view, changing his perspective and suddenly feeling better.
Mobike was registered in April, had only 10 million in funds, released its product in mid-May, and by the end of September, had a valuation of 18 million US dollars.
In just over four months, the company's valuation had increased elevenfold, which was enough to show that he had chosen the right track, only that he had bet on the wrong horse.
Lu Liang flicked the cigarette ash, returned to his computer desk, and pulled up detailed information about Mobike.
He discovered two key figures, Hu Weiwei and Li Bing.
Hu Weiwei was the founder of Mobike, graduated from the Journalism Department at Hang University, and became an auto journalist after graduation, meeting Li Bing.
Li Bing founded Yiche in 2005, and in 2010, Yiche went public overseas. Last year, it ranked 125th on the Hu Run Wealth List, owning assets worth 7.9 billion yuan.
It could be said that Li Bing was Hu Weiwei's financier, as well as Mobike's financier.
"Ofo probably hasn't sent anything, they just relinquished the leading position."
Lu Liang's brow relaxed. There were still more than three months left; the shared bicycle market wouldn't easily determine a winner.
Moreover, Ofo was the pioneer,
and it was still in a leading position in the industry.
It was probably just overtaken, but not completely done for.
"Xiao Chen, book me a high-speed train to Hang City now. I'll leave tomorrow morning and return tomorrow evening. You're coming with me."
Lu Liang contacted Chen Jinchun, planning to go to Hang City to see if investing in Mobike was feasible for risk hedging.
In this way, whether it was Mobike, or Ofo,
whoever laughed last, he wouldn't be at a loss.
...
Early the next day, Lu Liang drove to the high-speed train station, Chen Jinchun looking like she still hadn't woken up.
Yesterday Tang Caidie took her to recruit people, also taking the opportunity to intensely train her on various assistant duties,
including what to prepare when traveling with the boss, like booking tickets, cars, and hotels.
By the time she was ready, it was almost dawn, and she'd only slept for a bit over two hours before rushing to the high-speed train station.
Chen Jinchun ate her bun dumbly but didn't forget to bring one for Boss Lu: "Mr. Lu, this is for you."
Lu Liang smiled and accepted her kindness. He hadn't had breakfast either, just having woken up.
An hour later, the Fuxing Hao arrived in Hang City.
The Four Seasons Hotel's designated Mercedes S-Class had already parked early at the station's entrance.
"Why don't you go back to the hotel and rest first?"
Chen Jinchun kept dozing off, and Lu Liang also considered that since he'd arranged the trip last minute, she probably hadn't rested much the night before.
"I just napped for a bit; I'm much better now."
Chen Jinchun took a deep breath and to show she was alert, her eyes wide open.
After all, today was her first day as an assistant, and she didn't want to leave a bad impression on her boss.
Seeing this, Lu Liang didn't press further and instructed the driver to head to University City, planning to first see how Mobike operated.
The car had barely entered University City when almost at every intersection, seven or eight red bicycles were parked by the roadside.
Mobike's bike design was clearly more attractive and fashionable than Little Huang, with people riding them everywhere.
"Let's park here."
Lu Liang told the driver to stop, and he and Chen Jinchun each scanned and took a red bicycle.
Each deposit was 299 yuan, with the first charge offering five hours of riding time.
The hourly rental was relatively expensive, two yuan per hour, but they hosted many promotions,
such as unlimited riding for two days for five yuan, or seven days for ten yuan.
"Dai Wei really should come and see this."
Lu Liang rode along,
pondering the entire operational logic behind it.
Profitability wasn't important; after all, with such low hourly rates, they couldn't earn much. What they wanted was the customer's deposit.
Collect deposits, expand the market, secure financing, then further expand the market and secure more financing. The more the audience, the larger the market size, the more the deposits, and consequently, the larger the market...
After riding for a while, Lu Liang planned to take back his deposit but was informed that it would take five working days to be returned, which also indirectly confirmed his speculation.
Lu Liang didn't care about the deposit; he parked the bike by the roadside, called the driver over, and instructed, "Go to Xiao Shan Entrepreneurial Park."
With Li Bing's support, even though Mobike started late, it had its own factory and could self-produce.
Unlike Ofo, which could only outsource production, its brand control, quality, and styles were far inferior to Mobike.
Only its costs were lower than Mobike's, but that was also by Mobike's design, as its style and materials inevitably meant high production costs.
Otherwise, they wouldn't dare charge a 299 yuan deposit. You get what you pay for, and the ride was also more comfortable than riding Little Huang.
Ultimately, Ofo lost its leadership position, and it was no injustice.