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... mly observing them, opting for a cool approach initially.
He had experienced numerous brand crises before and was well-versed in PR tactics and methods.
When facing angry customers, the first step should be to cool down the situation, allowing them to regain their composure and rationality.
When a person is angry, it’s difficult for them to listen to others, and when a group of people are angry, it’s even more so.
Thus, the best method was to first remain silent a ...
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Chapter 56 end