MTL - South Korean Entertainment Industry News Record - Chapter 742 Get back to your old business

... that Zhang Che was in charge of producing their debut song last year can't be said to be very good or bad.

When they first debuted, S.M's propaganda machine was still very powerful. Through press releases, oral propaganda with colleagues in the company, especially the mouth of this guy Kim Heechul, was stunned to promote Irene as the most beautiful female idol in active duty. Lots of attention.

And then... no more.

The publicity of S.M's family is indeed very problematic. I ...